Digital Signage FAQs
While we make every effort to provide as much information as possible throughout our website and blog, we understand that everyone has their own questions.
If you don’t find the answer you are looking for on our site or here in the FAQs, please Contact Us.
Frequently Asked Questions
Digital signage, also known as electronic signage, is an innovative, multimedia experience that can be used in any environment: lobby reception, student lounges, cafeterias, break rooms, call centers, elevator banks, manufacturing floors, meeting rooms—virtually any public space or network. Digital signage gives you the opportunity to display diverse content such as welcome messages, meeting schedules, internal messaging, advertisements, targeted media, or informational messaging, dynamically and instantly.
Digital signage is an agile, engaging communication tool that can contain static and dynamic information that is centrally managed and drives revenue, enhances customer experiences, and communicates brand identity and messaging. Because of its fluidity, CAPex, ROI, speed and extensive capabilities, it far surpasses outdated static mediums such as print.
Is digital signage the right solution for my company?
YES! Digital signage is the quickest and most cost-effective tool to convey a message. Digital signage is an effective tool that can be utilized across a variety of verticals, providing a dynamic delivery method for communicating with your audience. Its flexibility makes it a perfect medium for communication no matter the purpose. Industries leveraging digital signage include finance, hospitality, food & beverage, healthcare, fitness, travel, and education.
Where can I use digital signage?
Your digital solution can be implemented anywhere in your business that can support a monitor or television and the necessary hardware components. Businesses have used digital signage for everything from interactive wayfinding systems and menu boards, to up-to-the-minute financial reporting and digital bulletins. Digital signage can be used in any environment including lobby reception, student lounges, cafeterias, break rooms, call centers, elevator banks, manufacturing floors, meeting rooms—virtually any public space or network.
How do I get started?
We begin by assessing your current needs, relying on 25 years of expertise to provide you with insights that help you determine the best fit for your business. We then collaborate with you to help design and develop a customized digital signage solution that fits your budget, operating space and unique requirements.
What type of hardware is provided?
From the industry's leading brands of commercial grade displays and players to an endless selection of mounting options, media players, cables, and network hardware, we offer every component you need for a complete solution in a variety of trusted brands. We work with you to determine the best hardware for your budget and your business needs.
Can I use my existing screens?
Digital signage should work with any screen capable of connecting to a computer or media player. A solutions expert can tell you if your current monitors can display the resolution level you designed into your digital signage content/messaging solution. In most instances your existing display monitors will be compatible. It should be noted that because digital signage solutions tend to be an “always on” solution, BLM recommends and provides commercial quality hardware.
What software does BLM leverage for digital signage?
We partner with a variety of trusted software vendors to create customized solutions that align with your specific industry needs. We collaborate with you to assess your situation and provide a digital signage solution that is effective, feature-rich and user-friendly.
What is the difference between a secure cloud-based solution and on-premise solution?
A secure cloud-based solution is accessible over the internet. This means that your content management software lives on one machine that’s in the cloud, in your network, or on the web, so that more people/locations can access it for fast, easy, and secure communications. The software is hosted by a software company and you upload the content. The content is then pulled down via the internet. By contrast, the on-premise solution is hosted by you. The software is installed on your server and your server pushes content out, giving you full system control.
What media formats do you support?
We support all popular media formats including Adobe Flash, PowerPoint, PDF and more. All major video codecs supported including MP4, WMV, FLV & AVI in both standard and high definition.
How is my equipment installed?
Dedicated project management and highly-skilled field personnel are available to provide expert installation services for all solution types anywhere in the United States.
What type of system support is provided?
BLM Technologies provides 24/7 Level 2 phone support (Define Level 2 Phone Support) and system monitoring via e-mail and/or text alerts. Our support team can immediately notify your selected administrators of any issues, reducing your downtime.
What type of service and maintenance does BLM provide?
We have the expertise to support a wide array of manufacturers’ visual displays, servers, media players and networking products all while providing stellar service. In short, we service everything we sell and then some. BLM guarantees on-site technical support and break-fix services anywhere in the United States, generally overnight to reduce downtime and the number of vendors required to support your solution.
How does BLM ensure rapid response to system repairs and warranty issues?
Through our strategic inventory management, BLM maintains stock of all your system components at our secured warehouses, which are located in key locations in the United States, ensuring immediate hardware availability. BLM also has over seven thousand certified repair technicians located across the United States for rapid deployment and resolution.
Who can upload or change my digital content?
Once installed, your content can be easily managed by your designated administrator through a username and password. The number of administrators and the degree to which they have authority to make changes is flexible and strictly up to you.
What's the best way to develop content for my digital signage system?
BLM's software provides a comprehensive toolset for you and your marketing agency to compose highly compelling signage content. Our visual editor includes a template designer, unlimited "zones" of content with layering, transparency, and animation — just drag and drop!
If I have multiple locations and/or multiple screens, can I have a different message running on each screen, or do they all need display the same content?
They can all display different content/messaging regardless of the number of screens or geographical locations. All of the content/messaging can also be controlled, monitored, and changed by one central administrator.
Are there restrictions to the type of content I can display?
You are responsible for ensuring that all content you display conforms to the laws of your state, including those regarding intellectual property and copyright restrictions. In general, if you can put it in print, you can put it in electronic signage, too.